Swiss law prohibits the advertisement of prescription drugs – including botulinum toxin, which is commonly used to smooth wrinkles.
As the Zurich-based NZZ am Sonntag newspaper reported on Sunday, many practices offering botox have been warned to adjust how they describe their services, whether in print ads or online. Clinic homepages must also comply with the law. The nerve poison was originally created to treat medical conditions like muscle spasms. Clinics offering botox for beauty purposes are not exempt from the advertising regulations. Though customers don’t exactly get a prescription for botulinum toxin,
the point is that it has to be administered by a doctor and is not sold over the counter.